Chill Paws CBD Pet Balm

The brief

1. 01

   The client requested a typography-focused design, which is reflected in the first option using only two colors.

2. 02

   For options 2 and 3, I explored alternative approaches by incorporating pops of yellow to connect back to the CBD treats.

3. 03

   Instead of relying solely on dark blue strokes, I used bolder accents to highlight key details.

4. 04

   I also added playful dog and paw illustrations to bring more personality to the packaging.